| Consequently, the third reason is that The closing of the original Napster created a backlash form customers who would normally download songs then visit stores to buy the CDs: They often do this because they receive more satisfaction with the added features of a physical product such as profiles, photos, messages, lyrics and better sound qualities. This group of devoted buyers include song enthusiasts, between the ages of 24-40 who simply like to own things such as houses, cars, furniture, computers, stereos, books, games, cds, pets etc. In short, everyone wants something for free, the original Napster provided something, and the government and the recording industry took this away. And so this act created a rebellion, particularly among the 12-18 age group. This rebellion translate to less frequent visit to the stores. Partly in protest in defense and support of their friends, "the good people at the original Napster" and partly to stuff it to the "corporate goons" and "greedy executive and artists" who represent the recording industry. And so there you have it: three of the main reasons why the recording industry is in dire straight today.The the original Napsters’ episode was handled very poorly, and so let us not point fingers at the buying public or those who provide services that enable people to download free songs. This is not the reason why sales are declining. Sales are declining in the music industry because recording executives have failed to reposition the industry on the side of enjoyers in accordance to the changing realities of the entertainment landscape. The Truth is that Music is Still the World's Premier Mode of Communication. And Music Listener-Ship is on the Dramatic Increase All Over the World. Outside of Food and Drinks, Music is still among the most Popular Consumer Goods/service of Our Generations. Industry executive are missing the boat because they come across as being hostile to the very potential and former customers that they are trying to attract or re-attract. Click here to find Rock Bottom Bargain Prices on Bestselling Consumer,Electronics Items, Computers, Computer and Video Games, Software, Books, Music and more |
